Business Marketing: Strictly Professional
If you are considering a marketing degree, you should be aware of the world of business-to-business marketing as a career option. Here are some important characteristics of business-to-business marketing:
- Content is king. Rather than flashy advertisements, business-to-business marketers get attention and earn trust by delivering value-added content.
- Give the people what they want. Some 80% of business customers prefer to get information via articles rather than advertisements.
- Follow the money. Content-driven, business-to-business advertising commands budgets estimated to total between $4 billion and $7 billion annually.
This is a lucrative and evolving area, meaning that a marketing degree could be your start on a stimulating and rewarding career.
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University of Phoenix
With convenient class locations as well as online learning, University of Phoenix makes quality higher education highly accessible. Whether you're seeking an associate's, bachelor's, master's or doctoral degree, we can help you reach your goal while you work-and much sooner than you might expect.
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- AA in Communications
- BS in Communication/Marketing and Sales Communication
- MBA - Marketing
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AIU Online
American InterContinental University Online's flexible curriculum allows you to study when and where it's most convenient. Earn your degree at an accelerated pace from an accredited school that is respected by employers.
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- Bachelor's of Business Administration - Management
- Bachelor's of Business Administration - Marketing
- MBA - Marketing
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Kaplan University
Advance your career and get the distinct competitive advantage you need with an online degree from Kaplan University. And do it without missing a day of work.
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Strayer University
Get the right foundation for your future with a degree from Strayer University. Evening, weekend and online classes are all available to meet the needs of busy adults.
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- AA: Marketing
- BBA: Management
- BBA: Marketing
- Exec Grad Cert: Bus Admin: Management
- Exec Grad Cert: Bus Admin: Marketing
- MBA: Management
- MBA: Marketing
- Undergrad Cert: Bus Admin: Management
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Ashford University
Ashford University Online offers degree programs designed for working professionals like you. Study online, on your own time, and graduate in as little as 12 to 24 months.
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- BA/Business Administration - Marketing
- BA/Organizational Management - Marketing
- MBA - Marketing
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